Our service

Digital PR

We Tell Compelling Brand Stories that Gain Coverage and Drive Exposure

Targeted digital PR campaigns help you effectively communicate your brand, capture the attention of your target audience and build sector credibility.

As a digital PR agency with experience of creating award-winning campaigns, we go beyond just link-building. We land relevant coverage that can do everything from driving traffic and engagement, to elevating rankings for relevant keywords and gaining valuable brand awareness.

Whether you’re promoting the launch of a new product, advertising an event or developing press relationships, we will also tailor our digital PR services to make them bespoke to your specific needs.

We’ve gained coverage for our clients in top tier publications such as:

Explore our case studIES

Explore our case study

RugbyPass for Rugby World Cup 2023

A multi-channel digital marketing campaign to help RugbyPass increase its user base through the 2023 Rugby World Cup in France.

80+

links earned across major websites

200m+

estimated campaign reach

Our Service Leader

Rich Hart

“In the last 10 years I have worked in-house, with agencies, and on a freelance basis, delivering award-winning copywriting, content strategy, Digital PR, outreach, and much more. My industry knowledge is extensive and I always aim to develop innovative campaigns that deliver worthwhile results.”

Our Digital PR Service

Our approach to digital PR is simple - we use unique and targeted strategies that gain exposure in your niche to improve your organic search presence.

Tailored Strategies

We know that no two brands are the same, which is why no two of our digital PR strategies are either. When you work with us, you know you’re getting a strategy attuned to your brand’s specific requirements.

Valuable Coverage

We take a methodical approach to outreach that will gain you coverage that’s not only high in quality but also relevant to your brand and your industry.

Concise Reporting

We regularly build comprehensive reports that allow us to accurately evaluate your progress, pinpoint further opportunities and identify areas of improvement.

What Makes Us Different?

01

Only Speak to Experts

When you work with us, you won’t be dealing with anyone other than the digital PR experts that are working on your account. We don’t use salespeople or account managers - it’s only trusted and knowledgeable team members who will provide the right guidance, answers and expertise.

02

The Right Strategy

Reinforced by in-depth research, data and ample prior knowledge and experience, we use a variety of methods to build authority and improve your rankings. We never take a one-size-fits-all approach - every strategy is unique.

03

Instant Communication

You won’t have to wait days for a reply from us. We use instant messaging to deliver quick responses. We conduct our digital PR in Leeds, so if you’re local to the area, we’re more than happy to meet for a coffee or some lunch.

04

Fluid Retainer

We know how important it is for our retainer to match the needs of your business. For this reason, we employ a fluid retainer model. Our long-term approach is designed to grow with you, so you can continue to get the best out of our professional services.

TESTIMONIALS

What Our Clients Say!

Don’t just take our word for it…

Another Concept’s work on the Six Nations digital PR campaign was incredibly valuable for us. They successfully drove brand value, while also increasing our visibility and gaining valuable links. Their work with top level talent validated our position in the rugby news space and I was thrilled with the results they achieved.
Owain Jones
Senior Editor
Working alongside Another Concept meant that I could focus on doing my job during an incredibly busy time, safe in the knowledge that they’d be getting results and using initiative to work towards our goal. The tournament was a huge success and we saw more visitors come to RugbyPass to follow the tournament than ever before.
Kim Ekin
Head of Editorial & SEO Strategy