Cookie Policy

4. Types of Cookies We Use

4.1 Strictly Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, secure area access, and form submissions. The website cannot function properly without these cookies.

Cookies used:

• Session cookies (for maintaining your session while browsing)
• Security cookies (for protecting against CSRF attacks)
• Load balancing cookies (for distributing traffic across servers)

Legal basis: Legitimate interest (essential for website operation

4.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use this information to improve our website's performance and user experience.

Cookies used:

• Google Analytics 4 (GA4)
  - _ga: Distinguishes unique users (expires after 2 years)
  - ga[ID]: Maintains session state (expires after 2 years)
  - _gid: Distinguishes unique users (expires after 24 hours)

Purpose: To analyse website traffic, understand user behavior, measure content performance, and improve our services.
Legal basis: Legitimate interest (for internal statistical analysis and website improvement, as per UK data protection law updates).

4.3 Functional Cookies

These cookies enable enhanced functionality and personalisation, such as remembering your preferences or settings you've selected.

Cookies used:

• Cookie consent preferences
• Language/region preferences
• Font size/display preferences

Legal basis: Legitimate interest (improving user experience)

4.4 Marketing Cookies

Marketing cookies from third-party advertising platforms include:

• Google Ads conversion tracking

5. Third-Party Cookies

Some cookies on our website may be set by third-party services that appear on our pages. We do not control these cookies and cannot access them directly. Third-party cookies currently in use include:

• Google Analytics: For website analytics
• YouTube (if embedded videos are present): For video functionality
• LinkedIn (if social sharing is enabled): For social media integration
• Meta (if social sharing is enabled): For social media integration

6. Managing Your Cookie Preferences

6.1 Browser Settings

You can control cookies through your browser settings. Most browsers allow you to:

• View what cookies are stored on your device
• Delete some or all cookies
• Block all cookies or third-party cookies
• Set preferences for specific websites

Please note that blocking all cookies may impact your experience on our website and prevent certain features from functioning correctly.

6.2 Useful Links

• Google Chrome Cookie Settings
• Firefox Cookie Settings
• Safari Cookie Settings
• Microsoft Edge Cookie Settings

7. Google Analytics Specific Information

We use Google Analytics 4 to help us understand how our website is used. The information collected includes:

• Pages visited and time spent on each page
• How you arrived at our website (referral source)
• Your approximate geographic location (country/city level)
• Device type and browser information
• Interactions with website elements

This data is processed in an anonymised format and cannot be used to identify individual users. IP addresses are anonymised before storage.

To opt out of Google Analytics across all websites, you can install the Google Analytics Opt-out Browser Add-on.

8. Data Retention

Cookie data is retained for different periods depending on the cookie type:

• Session cookies: Deleted when you close your browser
• Google Analytics cookies: Up to 26 months
• Preference cookies: Up to 12 months
• Marketing cookies (when enabled): Up to 90 days

9. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons. When we make changes, we will update the "Last Updated" date at the top of this policy.
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For significant changes, we may provide additional notice, such as displaying a prominent notice on our website or sending you a direct notification where appropriate.

10. Contact Information

If you have any questions about this Cookie Policy or our use of cookies, please contact us:

Another Concept Limited
Calls Wharf
2 The Calls
Leeds LS2 7JU
United Kingdom

Email: hello@anotherconcept.co.uk

Phone: +44 113 460 1701

Data Protection Officer: If you have specific data protection concerns, please address them to our data protection team at the above email address.

11. Additional Rights for UK Residents

Under UK data protection law, you have the following rights regarding your personal data:

• Right to access: Request a copy of the personal data we hold about you
• Right to rectification: Request correction of inaccurate personal data
• Right to erasure: Request deletion of your personal data in certain circumstances
• Right to object: Object to processing based on legitimate interests
• Right to data portability: Receive your data in a structured, commonly used format

To exercise any of these rights, please contact us using the details above.
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If you're not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

Consent Notice: By continuing to use our website, you acknowledge that you have read and understood this Cookie Policy. For cookies requiring consent, we will ask for your explicit permission before placing them on your device.