Ahead of Rugby World Cup 2023, we helped the team at World Rugby to make the transition over to Google Analytics 4 (GA4).
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World Rugby contacted us because some of its journalists were transitioning to GA4 and did not know how to access the data they needed.
Additionally, some team members needed information that was not available within the new standard reporting infrastructure.
As a result, we were tasked with creating a training session that met multiple goals:
Due to the multinational nature of the World Rugby team, we conducted the training session online. The session ran as an open forum, with members of the team encouraged to participate throughout.
The structure of the session was:
Following the session, we also created a ‘cheat sheet’ that the team could use to find the data they needed quickly without the need for external support.
Added to this, we also created dashboards for each of the World Rugby websites, so the team could find much of the information they required at a glance.
Finally, we ran a follow-up session after six months to ensure that the ‘cheat sheet’ and the dashboards were working correctly.
Are your reports accurate? Can your team find the data it needs? If not, we can help.
From GA4 setup through to the implementation of tracking and reporting, we can make sure everything is in place for your business to succeed. Get in touch today to learn more.
